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77: Creativity, Inc. by Ed Catmull
Bookworm
Creativity Inc by Ed Catmull
Creativity Inc by Ed Catmull is quite different than what we would normally do for Bookworm. Its primary purpose is a story of Pixar and how it became what it is. But in order to tell that story, he has to share like the business principles and the relationship principles which they've had to follow over 10, 20 years now.
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