Is Red for Creativity and Passion?

In 2010 I met the former chief strategist of royal Dutch Shell who happens to be an Austrian he's called caroza and in 2010 he came back from his 25 years at Shell to Austria. He actually gave me this gift of the methodology which was originally invented by the US Air Force in the 1940s but famously applied by royal Dutch Shell in the 1960s and 70s with great success. We didn't want to call our company something like strategy lab or something like that of course it is about future strategy but we didn’t want to be that obvious and why did we choose red? "We use all our creativity and ability to communicate what we find out in a very creative