Ivy Ledbetter Lee and the Roots of PR
Stuff You Missed in History Class
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Lee Lee and the Rockefellers
Lee lee worked on the side of mining companies to try to repair their reputations. He helped france, poland and romania get financing from international financial institutions for their rebuilding efforts. In 19 25, lee wrote one of the first books on public relations, called publicity, some of the things it is and is not. Lee also handled the publicity for john d. Rockefeller junior's daughter around her wedding.
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Ivy Lee was one of the founders of the fields of public relations and crisis communications. His approach to public relations was revolutionary for the time, and he helped establish a lot of practices that still exist today.
Research:
- Auerbach, Jonathan. “Weapons of Democracy: Propaganda, Progressivism, and American Public Opinion.” New Studies in American Intellectual and Cultural History. Jeffrey Sklansky, Series Editor. Johns Hopkins University Press. 2015.
- Committee of Coal Mine Managers. “The Struggle in Colorado for Industrial Freedom.” 1914. https://play.google.com/store/books/details?id=9kowAAAAYAAJ&rdid=book-9kowAAAAYAAJ&rdot=1
- Congress of the United States. “Investigation of Nazi Propaganda Activities and Investigation of Certain Other Propaganda Activities.” United States Government Printing Office. 1934. https://play.google.com/books/reader?id=shUWAAAAIAAJ&pg=GBS.PP7
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- "Ivy Ledbetter Lee." Gale Encyclopedia of U.S. Economic History, edited by Thomas Carson and Mary Bonk, Gale, 1999. Gale In Context: U.S. History, link.gale.com/apps/doc/K1667000116/GPS?u=mlin_n_melpub&sid=bookmark-GPS&xid=30efc6d4. Accessed 22 Mar. 2022.
- Meade, Jared. “Father of PR, Ivy Lee, Pioneered Tactics We Use Today.” 8/24/2020. (3/23/2022). https://www.prnewsonline.com/ivy-lee-crisis-history/
- New York Times. “Ivy Lee, as Adviser to Nazis, Paid $25,000 by Dye Trust.” 7/12/1934. https://nyti.ms/3LqanZh
- Olasky, Marvin N. “Ivy Lee: Minimizing Competition through Public Relations.” Public Relations Quarterly. Fall 1987.
- Olasky, Marvin N. “The Agenda-Setting of Ivy Lee.” Paper presented at the Annual Meeting of the Association for Education in Journalism and Mass Communication, August 1985. Via ERIC.
- O'Neill, Kathleen. "U.S. public relations evolves to meet society's needs." Public Relations Journal, vol. 47, no. 11, Nov. 1991, pp. 28+. Gale General OneFile, link.gale.com/apps/doc/A11595331/GPS?u=mlin_n_melpub&sid=bookmark-GPS&xid=14ce8464. Accessed 22 Mar. 2022.
- Russell, Karen Miller and Carl O. Bishop. “Understanding Ivy Lee’s declaration of principles: U.S. newspaper and magazine coverage of publicity and press agentry, 1865–1904.” Public Relations Review 35 (2009) 91–101. https://doi.org/10.1016/j.pubrev.2009.01.004
- SNAC. “Lee, Ivy L. (Ivy Ledbetter), 1877-1934.” (3/23/2022) https://snaccooperative.org/ark:/99166/w64j0h2p#biography
- Turney, Michael. “Ivy Lee was decades ahead of his contemporaries.” On-line Readings in Public Relations. 2015. (3/23/2022) https://www.nku.edu/~turney/prclass/readings/3eras2x.html
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