Market Shifts: Branding Triumphs and Earnings Struggles

On this episode of Stock Movers:
- Cracker Barrel (CBRL) shares rise after the company said it is getting rid of a new logo that sparked controversy and prompted a slump in its share price.
- JM Smuckers (SJM) shares drop after the company reported that first-quarter net sales were weighed down by decreased sales of certain products.
- Abercrombie & Finch (ANF) shares rise after a better-than-expected quarterly performance. It’s namesake Abercrombie banner missed on sales, while Hollister beat.

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