Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

You've Been Fooled, There's No "Blue Ocean"

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How to Distinguish Your Brand From the Competition

In blushan stratogy, thereis the six past framework that i absolutely love. Instead of focussing on rivals within your industry, look across alternatives doing the same job. Your products and services might compete with a natives you may have never ever considered. It's never uncontested. But in general, if there is demand, there is always a contest. And finally, to understand your market, look from the perspective of their jobs be done, what they consider to be competing aternatives. That's it for another episode I'm pouring my heart and soul into this show. All right, check out the news letter that goes with this podcast at blushanstrategies

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