The Number One Reason Why Startups Fail

Ben Rubin and Dan Harris have found themselves as unlikely cofounders in 10% Happier, which came together when Ben's company, Change Collective, underwent a successful pivot into a new focus, a new name, and a new co-founder. At the time, Ben stared down his biggest fears of failure - that of creating another "smoking black hole" - only to shift the company, raise money and relaunch the product all in a short two month span, pulling off what their investor Matt Harris called "a triple lindy." Almost two years later, 10% Happier is among the top mindfulness and guided meditation apps. In this episode, Ben and Dan open up to Jerry about what it's like being cofounders. They shed light on how their mutual anxieties affect their relationship and their company. Links http://www.10percenthappier.com/Reboot