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The Promises and Perils of Neurotechnology – with Nita Farahany

The Prof G Pod with Scott Galloway

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Neurotechnology: Promise and Peril

This chapter investigates the transformative potential of neurotechnology, emphasizing its ability to decode thoughts and brain states while acknowledging significant privacy and ethical concerns. It highlights the dual-use nature of this technology, particularly in contexts like surveillance and mental health, revealing both risks and benefits associated with its adoption. The discussion also touches on the competitive landscape between the U.S. and China in advancing neurotechnology, alongside the implications for individual cognitive liberty and societal well-being.

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