2min chapter

The Business cover image

Filmmaker Kevin Smith talks ‘Clerks III’ and industry changes

The Business

CHAPTER

Is It Possible to Just Toss a Movie Into the Dumpster?

i don't think it is actually possible to just toss a movie like that into the dumpster without creating terrible optics ad they're under so much financial pressure. You know, i've had a lot of people be like, why can't you just reease clerks three, the way everybody releases a movie? And i'm like, because it doesn't make financial sens at all. When we live in a world where nobody watches for television any more, so commercials for a movie mean nothing. So since that doesn't really exist, or shouldn't exist, cause it seems like a waste of money, where's all the money?

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