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16min chapter
Shane Smith
Tetragrammaton with Rick Rubin
Navigating Growth: The Rise and Struggles of Vice
This chapter explores the challenges faced by small businesses, particularly the transition from a creative startup to a corporate entity. It reflects on the nostalgic yet complex journey at Vice, highlighting the tension between artistic freedom and financial pressures, alongside themes of equity and the impact of corporate dynamics on content creation. Additionally, it addresses the harsh realities of the media industry, including the disillusionment surrounding financial expectations and the stifling influence of corporate management.
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