How Do You Approach Book Launches?

When you were a little kid like i that you weren't supposed to be in certain parts of the library? You know, i don't get that either. No, i absolutely love, i absoltute love the library. And anway, good memories there. Oh, so my question is, how do you recommend authors approach book launches a whether working with draft, digil or going direct to these retailers? But specifically through draft, digitl draft to didital and smash words, ie, whatyou want, like a launch plan or something. Um, okay,. So basically, a lot of authors, they focus only on sor only on amazon when they're launching their books