
Nike Launches .SWOOSH | Big Brands Go Web3 for the World Cup | Babies in the Metaverse
The Milk Road Show
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Web Two Brands - Targeting Non-Web Three Natives
I feel like we'd be more likely to see something that looks like this coming from a web two brand directed at a web three audience. Unless you're going all in, I wouldn't be launching NFT. If they want them in a Discord community, because you want a great community, you can do that in a non-web three way. They don't need an NFT to do that. And it probably would have went much better. So to me, it depends on the goal of what you're trying to do here. Because it's not easy to onboard new people into web three.
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