The Different Ways Peloton Gives Badges

4min Snip

00:00

Play full episode

Summary

Transcript

Episode notes

Halton: Peloton knows that if they just provided classes and a bike, nothing stands out. So what do they do differently? Halton: One of the things that they do phenomenally well is they give badges for all kinds of different things. He says when you reach a milestone of a hundred rides out of the blue, they send you a t-shirt.halton: We can do the same thing with our content, with our memberships. And there's all kinds of ways you can build fun gamification that drive the behavior.

Stu McClaren shares how AI is changing the face of digital marketing (& what you can do to keep up)

Whether you’re apprehensive about AI or you’re all about it, one thing is for sure – it’s taking the digital marketing world by storm.

I won’t lie – there have been a lot of changes in online marketing over the past fourteen years that I’ve been an entrepreneur, from the rise of SEO to social media. But this, sweet friend, is a really big one — and I want to talk about it!

Here to discuss all-things futuristic is Stu McLaren, my work husband who also happens to be the ‘go-to-guy’ for all things memberships.

He’s worked with tens of thousands of authors, speakers, coaches, consultants, and business owners to transform what they know, love, and do into recurring revenue.

And in this episode, he’s going to share insights on how the learning industry, specifically, is changing as AI continues to transform the marketing landscape, and how you can make sure your business doesn’t get left in the dust.

You’ll also hear:

A tried and true framework that you can use to future-proof your online business
Different ways you can take advantage of AI as a content creator
How you can prevent your students from getting the dreaded “content complex”
The ‘secret sauce’ Peloton has used to maintain a 92% membership retention rate

This is a great listen for any business owner, whether you’re just getting started or you’re a seasoned entrepreneur. So press play right now and enjoy this fun and informative conversation with Stu McLaren.

Rate, Review, & Follow on Apple Podcasts

"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!

Also, if you haven’t done so already, follow the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Follow now!