How Fractional CMOs & Consultants Can Increase Client Retention and Make More Money - CC #074
B2B Mentors
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How to Make Money on the Back End With Service Providers
As a fractional cimon, you're not only there is a fixer, but your also an potential matc maker. Many number of you have this weird issue with making money on the back end with service providers and vendors that you match your clients up with. I've talked to many companies that have gone through marketing consultants, and they've gone through fractional c m o. So it is your responsibility as a consultant to make sure that what you're giving over to your clients is not only being absorbed, but the action in the implementation is taking place.
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