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What's Next for Platforms?
The platforms in the developed world are full, we figured them out that there's still more coming up. There is going to be with in not so many years, people who don't remember a time before platforms. We're seeing lots of B to C plays in emerging economies and business to business plays have yet to mature. And Ted, thank you for already agreeing on coming back in the in the next season. We are counting on you.