547: Own Your Pricing
Accidental Tech Podcast
00:00
The Problem With Search Ads in the Mac App Store
When the App Store first launched, like in the early days, you were not officially allowed to put other apps names in your keywords field. Apple uses it in Search Indexing, and I think they've used it less over time as people have spammed the crap out of it. But again, Apple Search algorithms are really dumb and really rudimentary, so they do still use that kind of stuff as far as I can tell. You might have to start doing some of those things that are a little bit icky sounding to a pure mind but the App Store does that to you over time.
Transcript
Play full episode
