Fintech Insider Podcast by 11:FS cover image

930. Insights: How do fintechs build loyalty? With Monzo and Yonder

Fintech Insider Podcast by 11:FS

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Building Emotional Loyalty in Fintech

This chapter explores the emotional dimensions of customer loyalty in the fintech industry, emphasizing the importance of genuine connections and personalized experiences. It highlights how fintech companies can enhance loyalty by actively listening to feedback, demonstrating support during challenging times, and employing tailored engagement strategies. Additionally, the discussion underscores the significance of maintaining customer trust and dignity during difficult situations, ultimately aiming to build long-lasting relationships.

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