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Amazon.com
Acquired
Is Amazon Playing Defense?
Amazon's ad business, I think it's somewhere around $40 billion in revenue now. It is $30 billion revenue run rate of incredibly high. You don't have to pay anyone out any amount of that revenue for any reason. The other incredibly impactful thing that comes out of a nine and search and improving search on the Amazon website is that really is one of the catalysts which pushes the company to transition from a monolith software architecture to microservices.
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