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4min chapter
Noam Segal, PhD - When Good Democratisation Goes Bad
Brave UX with Brendan Jarvis 🇺🇦
The Three Layers of Persuasion
"We are not great sales people and we have not dedicated enough time to understand what makes a message persuasive," says UX expert. "There are tons of incredible frameworks that you can use for persuasion I don't imagine us getting into them today but we just have to recognize that even if we lay the foundations for our store we're using universal principles", she adds.
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