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MBA2145 Q&A Wednesday: How do I grow my email list without paid ads?

The $100 MBA Show

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Using Your Existing Assets to Get More Emailless Subscribers

You can offer something called a content upgrade. What this means is something that they can opt in for to go beyond the blog post. The other existing assets you have are things like your social profiles. Instead of sending them to your website, send them to an opt-in where they can subscribe to your newsletter or subscribe for some sort of value and lead magnet.

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