Don't be fooled by 'Dreamwashing'
Many Happy Returns
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Introduction
The investment world is full of attempts to milk us for fees and capital. But how is it done? Simply take a humdrum product, dress it up in exciting clothes and sell the dream. Is your active fund secretly tracking in index? Who's actually paying for that champagne lunch with your financial advisor? Slick, deceptive and expensive. Today we coined a new term for this phenomenon: Dreamwashing. And in today's done question of the week, do you need a financial advisor?
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