2min chapter

The ECB Podcast cover image

Central bank communication: reggae (!), transparency and trust

The ECB Podcast

CHAPTER

The Most Important Goal of Our Communication Is Trust

As a public institution in in a democracy, we need to be accountable to the people. They need to be transparent about their actions and how what they do fulfils the mandate that's been given to them. And that's where communication is superimportant for accountability. Finally, an that maybe goes kind of lifted even higher. It is maybe the most important goal of our communication is trust, is to build trust.

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