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Ep 244 - CITYROW | From an Idea to Conception: How to Build A Connected Franchise | Helaine Knapp

Escape Your Limits & LIFTS

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City Row, City Box, City Run?

For us, it is still very early days. We saw some recalibration atas going to happen in the directto consumer connected fitness ase coming out of coved. Not enough people know yet that you can engage with city row, with any rower, anywhere in the world. That's how we are going to grow in this next sphace. So when i think about the levers of our business that make sense now, it's all about matching consumer demand.

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