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3. Make It Sell Itself: On Referral Systems

The Bootstrapped Founder

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Are You Getting a Bad Referlink?

"We made sure still to tell our customers very clearly not to turn this into a marketing frenzy," says Am. "The best way to alleviate those fears, honestly, is by providing a reliable product that allows for great initial experience." 'If people ask, is this loquality? And what if they ontly want to make money?' he adds.

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