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115- How To Make B2B Marketing NOT Boring, With Mark Jung

The Marketing Millennials

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Making B2B SaaS Companies Not Boring

Rinson: I am a big believer in channeling inspiration from outside the realm that you play in. He says B2B SaaS companies follow the standard serious decisions playbook and don't stand out. Rinson: Don't replicate the same playbook as everyone else. Otherwise, you're going to end up in a parody war with someone who may have completely different technology than you.

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