6min chapter

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279: Learning to Get Down to Business

Leading Learning Podcast

CHAPTER

The Importance of Understanding Your Customers

A learning business needs to get market research and market analysis. To translate that understanding into products and services, a learning business has to understand product development and the pricing and promotion aspects of marketing. Ariane Irina: "The ability and really the drive to do the research, anticipate the needs and wants of the audience"

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