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Episode 41 | Michael Gerber

How To Write Funny

00:00

Creating a Book that Fills a Gap in Culture

In this chapter, the speakers discuss their journey of creating a book that feels like a magazine but is durable and reader-focused. They talk about their self-publishing experience, challenges faced in the publishing business, and the success achieved through crowdfunding. They highlight the uniqueness of their material and the different constituencies it satisfies.

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