@RonGauci has a rich experience base including as a #CEO #Director #Chair and #Adviser. As a #CEO he has overseen major transformations of organisations like @fedsquare @melbournepolytechnic and @melbournestorm

Another of his roles is as a senior adviser @24HRBP (24 Hour Business Plan).

In this discussion we talk widely about why #smeowners should plan, how they can plan more easily and what the real cost is when you don't. We cover;

why #now is the time to start (whether it's the beginning, the middle or the end of the year)
how to get the most from your business planning
the core elements of business planning and the #24hourbusinessplan
the founder @AndrewBaxter who developed the methodology behind the whole 24-hour business plan approach
a plan on a page
the importance #industrytrends and #marketresearch
understanding your #business, #market, #objectives, #vision, and #purpose - and how they drive the #strategicplan
planning and then #implementing
the major problem with #smes - working in the business instead of on the business
why it's so important to take time out to work on the business to a strategic plan, and
to bring in a new set of #fresheyes and ears (with a good understanding of your industry)
avoiding losing sight of why you got into the business in the first place
rememebring what you want out of it
the #2simplechoices

plan
don't plan

planning to find new and better ways of doing business, and keep and find new customers
differentiating yourself
why just working harder doesn't make sense
the importance of going back to your #purpose and the reasons why you set up the business in the beginning
using a #businessplan when you go to a #financier, or are looking to #sellyourbusiness
the three types of people
- those that actually go out and make things happen (#disruptors)
- those that have things happen to them (#disrupted)
- those who just watch things happen (#passengers)
reaching out to #trustedadvisors #coaches #mentors #advisoryboards
the common objections to not planning
- we already have a plan
- don't have time or have the money
the resulting cost is the business failing

@kerrcapital @michaelkerr

Thanks for listening. Visit the Owner To Owner Podcast website to subscribe, listen back, or check out any resources or information mentioned on the show.

Search @ownertoownerpodcast on your favourite podcast player to subscribe and listen to the episodes.

Reach out to Michael Kerr via the website if you need personal assistance or advice for your small business.

michael.kerr@kerrcapital.com.au

www.ownertoownerpodcast.com.au

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