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Episode 222 - Stop Obsessing Over Your ROAS with Rabah Rahil of Triple Whale
eCommerce Evolution
You Can Charge More Money if You Make Them a Cash Register
I originally went to school for economics at one point in time I actually wanted to be an investment banker. And so that was really my first epiphany into shifting into trying to make money. A friend of mine who had a huge Instagram following and we ended up doing an ebook together. We sold it through her website which I built and then she ran Facebook ads against it. She was like, again, not like massive, but she was maybe, you know, 500,000, 750,000 followers,. And we just started printing money.And so that was, yeah, that was my first foray into marketing. Like you said, I did a stint at Whole Foods, shout out,
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