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How to Market a New Product Launch

Shopify Masters

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How to Start a Product Business on Your Own

"The first thing you do when you are a new business and you want to start a product business is to go to Alibaba. That I think is the number one place most people go to because they don't know where else to go," she says. "Things that were coming up just looked like plastic to me...I actually ordered samples of those to see what they would send me." The company has third-party certifications for its products, including from ABA in Australia.

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