Building Margin cover image

57: Pricing Hacks to Grow Your Bottom Line with Mark Stiving

Building Margin

00:00

Insights on Pricing Strategies and Challenges in Business

Exploring the rationale behind price cuts over increases, the chapter unpacks why companies lean towards defensive pricing strategies post-acquisition and the impact of human nature and fear on pricing decisions. It also addresses common challenges in pricing, from grasping customer value to breaking through organizational resistance to change.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app