Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

How to Conduct a Social Media Competitive Analysis

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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How Much Time Would You Spend a Week on Slack Channels?

50% of my time throughout the week as writing. I'm doing messaging and articles about how customers use our product, or in general things that people should know. The other half of that time is spent between being in meetings, internally, a strategizing, and being out and talking to people. So i think one of the keytakeaways right here is organize vocus groups. Go and talk to people on the phones and surveys and get out this data. Then you'll have a list of direct competitors, relation, relational competitors and aspirational competitors that you can really put on a spread sheet,. And you don't have to guess that, because from the conversation you just had, they

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