2min chapter

Chew on This - Digestable DTC Content cover image

Ryan Babenzien - JolieSkinCo - Season 02 Episode 01

Chew on This - Digestable DTC Content

CHAPTER

The Origin Story of a Digitally Native Sneaker Brand

"I founded a digitally native sneaker brand called Grates 2014. We wound up selling that business to Steve Madden in 2019," he said. "It was a really eye-opening experience to build a mostly digital business that had a lot of sizes."

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