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Is the IOC a Business?
The US Olympic Committee is the place I would start because the US controls the worldwide market when it comes to television. It's too cost prohibitive for them to do it. The stories should certainly belong to the athletes if they want to do like if you're in the mat to do their own story or like on a podcast to talk about the most tragic moment of their career. You know, it's because people aren't with this sport itself is not willing to pay enough money to have it on. But anyway, I understand why that might be the case for flow grappling, but to me, the Olympics is a special thing.