Most charities and most campaigns are incredibly ineffective. Some of them are just like a thousand times more effective than others. So I think it's about a mindset of like commitment to measurement. And also setting out goals of like this will have been successful if, you know, X, Y and Z things happen. If that doesn't happen, saying "Okay, let's try something else"
David Coman-Hidy is former President of The Humane League, one of the largest farm animal advocacy organisations in the world. He now works as a Partner at Sharpen Strategy working to coach animal advocacy organisations.
In this episode, we discuss the age-old debate facing animal advocates: Should we pursue incremental approaches to improve welfare or should we only advocate for the total abolition of animal exploitation. Additionally, David also shares some approaches he would like to see more of within the animal advocacy movement, as well as what we could learn from other social movements.
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