
Does your newsletter need a puzzle strategy? With Mary Tobler of Morning Brew
Send & Grow by SparkLoop
How to Make a Newsletter a Hit
We publish the puzzles on the website a little bit in advance of the newsletter. I start to see traffic almost immediately after the public puzzles go up on the website. There's a huge spike as soon as the newsletter starts hitting in boxes on the east coast, which is early in the morning. And then it rolls very quickly through the morning arriving to the west coast and then stays steady though for a few days after.
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