Today we’re joined by Thomas Frank, a YouTube creator with over 2.8m subscribers on his main channel and 138k subscribers on his Notion-focused channel, Thomas Frank Explains. He started out helping ambitious college students study better and pivoted to the self-help/personal development niche. He’s a creator in every sense, going from YouTube videos to writing books, making courses and even launching his own platform with creator friends. Now though, a good chunk of his income is coming from selling Notion templates, making over $100k p/m consistently.

Timestamps

(00:00) Intro
(01:07) Thomas' background
(09:28) Going full time as a creator
(11:35) Consistency and growth
(15:17) How to grow on YouTube
(19:12) Why Thomas stopped posting on his main channel
(22:25) How a $100k p/m creator business works
(25:16) How to grow your business 10x with Notion templates
(30:28) Can you go too niche?
(31:54) Why not continue with the main channel
(33:41) Notion and productivity tools
(41:05) Building a streaming service - Nebula
(45:13) Switching from Gumroad to Lemon Squeezy
(51:17) Outro

Links

• Pat Flynn’s income reports
• The Motivation Hacker book
• Impossible list
• Pinned tweet - 2022 income review
• Notion API course
• Taran’s editing tutorial
• Thomas’ payment thread

As always thanks for being a listener of the Make Lemonade show. Hosted by @jrfarr & @jmckinven— brought to you by LemonSqueezy.com. 

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