5min chapter

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Ep 91 - Ishan Mukherjee on launching Rox, and living the American Dream

The Aarthi and Sriram Show

CHAPTER

The Launch of ROX: Revolutionizing Customer Relationship Management

This chapter discusses the launch of ROX, an agentic CRM aimed at helping businesses acquire, protect, and grow their customer base within an AI-driven landscape. The conversation highlights the roles of automation versus intelligent augmentation, emphasizing the significance of data management and customer-centric strategies.

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