What Really Influences What You Purchase & The Benefits of Being Bold
Something You Should Know
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Are There Really Only Two Left?
There have been cases that have been called out by the industry and advertising standards bodies where this is deliberately misleading. What you're talking about is an effect known as priming, and it's been around for decades. You think when you go into a supermarket and you smell freshly baked bread, that's another example of priming. It triggers your appetite. So we can be swayed by this, but not tricked into doing something that we wouldn't otherwise have done.
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