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The Art of Copywriting

Ahead of the Game

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The Limitations of AI in Copywriting

AI is brilliant with short things. But when it comes to storytelling, I feel like it's not so strong. So back in December, I did an article with Wired magazine and there was a few of us that were set projects to create the Queen's Speech using AI. And then what came out was really interesting. There was some really interesting paragraph and pieces that came out, but then I did have to shape the copy and put a narrative through it because it was quite disjointed.

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