How James Beattie Pocketed 6+ Figures From His First 2-Year-Old Niche Site
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
Introduction
James Beatty started a website in 2021 and sold it at the very end of 2022. At its peak, he was getting almost $8,000 a month in revenue. He shares his thoughts on AI that was an influence in why he chose to sell the site.
Do you have e-Commerce or dropshipping experience and want to learn how to leverage your knowledge to grow profitable niche sites today? Or how about some tips and prompts to create great AI-powered content?
If so, you're lucky because James Beatty is on the Niche Pursuits podcast with tons of golden nuggets to share.
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James has been building online businesses for years, mostly with dropshipping and YouTube.
But when 2020 disrupted the global supply chain and Facebook ad costs, he started looking for something more passive and hands-off.
And so, in 2021, his niche site was born, ticking all the right boxes for his ideal business model.
He focused on tutorial-style articles, answering questions related to the niche, and later hired a writer to create affiliate content. The website's main source of revenue was Ezoic ads, with some income from Amazon. James hired writers to scale up content production and reinvest profits from the website.
While James says he was in no way an SEO expert, his site reached 96,000 page views in its first year generating $3,000 in monthly profits. It eventually peaked at 365,000 page views, $7,700 in revenue, and $5,000 in profit.
Then the site got hit by a Google update, and James decided it was time to sell. He soon after successfully exited for just over six figures, with an ongoing 6-month performance bonus.
And in his interview, James shares lots of great advice and insights into:
- Why you should have a passion or some prior experience in your niche.
- How incorporating video content can boost rankings and engagement.
- Handling the emotional rollercoaster of growing and selling a site
- Deciding when to sell
- How he now decides what niches to go after in the age of AI
- And more...
He believes anyone can create content if they are one step ahead of their audience and can provide value.
He also discusses his use of AI in content creation. He's been testing out GPT-4 and shares some tips he's been using to produce surprisingly good articles.
And he shares some great prompts you don't want to miss!
So, tune in to the full episode to learn more and get inspired to scale your niche site today.
Topics James Beattie Covers
- Why he transitioned from eCommerce to content sites
- Differences between paid and organic traffic
- How his eCommerce experienced helped his current work
- His first content site revenue numbers
- The ups and downs of SEO
- How he chooses a niche
- Being one-step ahead of the audience
- Using video content
- Creating helpful and logical topical silos
- The emotional involvement when building content sites
- Diversifying content types
- Selling after a Google hit
- Tips for using AI for written content
- And more...
Links & Resources
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