#178 w. Michael Back - How to get more engaged and motivated with your money
Mo Money
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The Government Helped People Avoid Financial Turbulence
Ben: I think a lot of people realized that they were quite exposed when, especially the bery, initial covid like not having as much in the emergency fun as they wanted. He says you've got to be really focused as a business on what your public message is and make that as digestible and unintimidating as possible. Ben: There isnow one hundredent proven correlation between how hard a business makes it to do business with it and how likely people are to not continue,. whether that's repeat purchasing or staying on board as an ongoing client.
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