E072: Why You Shouldn’t Run a Sweepstakes, Holiday Season Advertising, Temu’s Earnings & More
OPERATORS
Navigating Sweepstakes: Challenges and Strategies
This chapter explores the complexities of running sweepstakes as a marketing strategy, highlighting both the potential revenue gains and the logistical challenges involved. It emphasizes the importance of creativity, careful planning, and engaging content to effectively integrate giveaways with the brand experience in a competitive landscape.
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