i came up with the idea for dibvy based on a couple of things, personal experience and then understanding the market from the market side. We looked at the rates of home ownership. They were at all time lows. And i thought, you know, people can't get mortgages. There has to be another option that we can offer them. So making them into a rent or letting them buy into the equity, sharing in the appreciation, a seem to seemed to be a good idea as a way to start....
To kick off this season of "The Next Unicorns," Adena Hefets, CEO of Divvy Homes, joins to discuss how they are helping Americans blaze a path to owning a home (2:51), if we are in a real estate bubble (25:37), the American home shortage (34:53) and more!