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S4 E11: The Argument for Marketing Warfare/The FTC Won’t Let Amazon Be /How to Crush TikTok Shop
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"I think a lot of the stuff gets so lazy. I actually think about 5% of marketers are really good." "If you're not thinking creatively, there's not a lot of integrity in your brand," he says. 'You know what? Let me get this fourth product to work,' she adds. "'What if on an insert card that you send them with directions or whatever, you put all four products?' That would be great for e-commerce and it wouldn't hurt any company at all'
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