
How we think about Value Creation - Risk Mitigation, Cost Reduction and Revenue Growth
Private Equity Funcast
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The Importance of Having the Right Product
I think sales is absolutely critical to generating revenue. But I do think that it becomes much more challenging for sales if you don't have the right product. It's like the strategic deployment of scarce resources, right? To funnel a bunch of money into building a huge sales team before you're confident that the product is ready to do that is silly.
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