Navigating Network Effects and Community Engagement

This chapter explores the dynamics of network effects, illustrating how the value of products increases with user participation, particularly in messaging apps and community-driven platforms. It shares insights into initial user acquisition strategies, community curation, and the importance of fostering genuine engagement to build a thriving online environment. The discussion also highlights the challenges startups face in appealing to younger audiences and the evolving landscape of community dynamics and authenticity in the Web3 era.