
On the Spot: Vrbo & Duluth Trading Co. Planners talking about brands they’ve never worked on
On Strategy Showcase
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Competitive Dynamics in the Vacation Rental Market
This chapter explores the competitive landscape of the vacation rental market, focusing on the rivalry between Airbnb and Vrbo. It examines brand awareness, consumer perceptions, and the challenges Vrbo faces in differentiating itself within a saturated market.
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