19min chapter

The Product Podcast cover image

Checkr CPO on Building Scalable Products for Large Enterprises | Ilan Frank | E256

The Product Podcast

CHAPTER

Navigating Enterprise Product Management

This chapter explores the crucial distinctions between designing products for enterprise versus consumer markets, focusing on the needs of both decision-makers and end users. It highlights the importance of aligning product features with enterprise requirements while fostering collaboration among engineers, product managers, and sales teams. The discussion also emphasizes the evolving role of product managers in understanding business metrics and advocating for customer needs to ensure successful enterprise solutions.

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