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158  |  Viz Agencies: CLEVER°FRANKE and Interactive Things

Data Stories

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Is Data Visualization the Right Medium?

We have reached a certain level of the audience, er, that definitely now have a much higher data literacy, or data visualization literacy. But there's still much more ground to be covered. And maybe, as thomas says, maybe visualization is not necessarily the right medium any more. So if we look at trents like, er, i want answers instead of, i won't analyze. I i wan't have something personalized, instead of,  i want to have something generic. Instead of sorlik slom form. We can design and develop tools for them to come up to that level very quickly. They don't really care about data visualization at this point in time

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