4min chapter

On Brand with ALF & Rory Sutherland cover image

The $1 billion tomato: how 150 years of history drives new innovation at Heinz

On Brand with ALF & Rory Sutherland

CHAPTER

Is the Greatest Technical Market in Terminology?

Hins besburg rights, or tep, into the lpla and bat auternitives. We have much longer any strategic s a point of view on technology. And thenw always keep his eyes on what technology is allowing us to do. But we want tobe accelarating vileea, ad more commercial, pragmatic point of view.

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